PHILIP KOTLER <br/><br/>
MARKETING MANEGEMENT  ANALYSIS, PLANING ,IMPLEMENTATION , AND CONTROL 

 - LONDON  PRENTICE HALL OF INDIA  1996 
 -  802 P 
<br/><br/><label>Subjects--Topical Terms: </label><br/><br/>
<br/><br/><label>Dewey Class. No.: </label>658.8/KOT/MAR